Tru-Financial Management
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(346) 810-6900Book a Free Consultation
HomeServicesAbout UsBlogBluePrint📞 (346) 810-6900Book a Free Consultation
Built for Contractors and Small Business Owners

Numbers that let Contractors
Sleep at Night.

Fix your job costing. Control your cash flow. See where your profit is leaking.

Stop guessing. Start knowing exactly where your money is going.

Fix My NumbersGet My Profit Blueprint
🎓 PwC Alumni🛡️ 25+ Years Experience📍 Houston, TX & Nationwide🌐 Hablamos Español

If This Sounds Like You, You're Losing Money

✓You THINK you made money… but you're not sure
✓You price based on gut feeling, not real numbers
✓Cash flow feels tight even when revenue is high
✓Your books are "done"… but don't tell you anything useful
✓You think you're doing well… until tax time hits
0of contractor failures trace to cash-flow problems
— CFMA
0of contractors don't know their true job costs
— Procore
This isn't a revenue problem. It's a visibility problem.
This Happens More Often Than You Think

The $20K Job That Was Actually a Loss

Most contractors think they made money on a job… until we break it down and uncover:

01

Hidden Labor Costs

Time, burden, and rework that never made it onto the estimate.

02

Missed Overhead

The fixed costs quietly eating every job's margin.

03

Incorrect Pricing

Bids built on gut feel instead of real numbers.

What looked like a profit… was actually a loss.
The System

We Turn Your Numbers Into a System That Makes You Money

We don't just do bookkeeping. We build a financial system that gives you:

📊

Job Costing Clarity

Know exactly what every job costs you in real time — materials, labor, subs, and overhead.

💧

Cash Flow Control

A 13-week cash-flow framework so you always know what's coming in and going out.

📁

Tax-Ready Financials

Books that are always clean, organized, and ready when your CPA needs them.

🦺

Contractor-Specialized

We speak your language — WIP reports, change orders, draw schedules, retention tracking.

📈

Data-Driven Decisions

KPI dashboards and monthly reviews that give you clear visibility into performance.

⚙️

Integrated Tech Stack

After we evaluate your financials, we recommend the best system integration for your business.

Built on Real Accounting Expertise

Numbers you can trust, from people who know the trades

✓PwC Alumni — Big Four accounting
✓25+ years of accounting & small-business experience
✓Contractor & construction specialization
✓Houston-based, serving clients nationwide · Hablamos Español
From bookkeeping to business strategy — one team, one house.
Tony Caballero — Tru-Financial Management
Tony Caballero
25+ years turning messy books into money-making systems
Who We Serve

Built for Contractors and Small Businesses

👷

Contractors & Trades

General contractors, specialty trades, HVAC, plumbing, electrical, and construction companies who need real job costing and project profitability.

🏠

Home-Service Businesses

Landscaping, roofing, remodeling, and property maintenance companies that need clean financials and cash-flow visibility.

📐

Small Business Owners

Growing businesses that need a financial partner, not just a bookkeeper — from tax-ready books to strategic planning.

Plans

From Bookkeeping to Business Strategy

Start where you are. Grow into the rest.

Essential

Get Clean

Monthly bookkeeping, reconciliation, financial statements, cash flow, and tax-ready books.

Start here
Most Popular
Growth

Get Clear

Everything in Essential + job costing, KPI dashboards, and project profitability analysis.

Choose Growth
Thrive

Get Ahead

Everything in Growth + cash-flow forecasting, WIP reporting, and strategic planning.

Scale up
No long-term contracts · View full service details →
How It Works

Getting Started in 3 Simple Steps

1

Show Us Your Numbers

We review your current financials and understand your goals, challenges, and growth plans.

2

We Set Up Your System

Custom QuickBooks setup, job-costing configuration, and reporting dashboards tailored to your business.

3

We Help You Grow

We handle the books. You get clear reports, real-time visibility, and a dedicated team keeping your numbers in order.

QuickBooksWIP ReportingJob CostingKPI DashboardsCash-Flow Forecasting
The True Corner

Contractor Finance Insights

Fresh reads on job costing, cash flow, and keeping more of what you earn.

Visit The True Corner →
Ready When You Are

Ready for clean, contractor-smart financials?

Stop chasing receipts, fixing messy books, and wondering where your profit went. We give contractors and small-business owners clean financials, accurate reporting, and dependable support — so you can focus on jobs, customers, and growth. Book a free consultation and let's build a smart, structured system that works for your business.

Or call us: (346) 810-6900
Book a Free Consultation

Frequently asked questions

Who do you work with?
Contractors and trades (general contractors, specialty trades, HVAC, plumbing, electrical, construction), home-service businesses (landscaping, roofing, remodeling, property maintenance), and growing small business owners.
Do you handle tax preparation, or only bookkeeping?
Both. Tru-Financial Management is a financial-management and tax-preparation firm — we prepare your business and owner returns and keep your books tax-ready all year, so filing season is a hand-off, not a scramble. The same team that keeps your books files your return, so nothing slips between the two.
What services do you provide?
We build a financial system that includes job costing clarity, a 13-week cash flow framework, tax-ready financials, contractor-specialized reporting (WIP reports, change orders, draw schedules, retention tracking), KPI dashboards and monthly reviews, and integrated tech stack recommendations.
What service packages do you offer?
Three packages: Essential (monthly bookkeeping, reconciliation, financial statements, cash flow, and tax-ready books); Growth (everything in Essential plus job costing, KPI dashboards, and project profitability analysis); and Thrive (everything in Growth plus cash flow forecasting, WIP reporting, and strategic planning).
What technology do you use?
Our integrated technology stack includes QuickBooks Online, Knowify, Fathom, and Jirav. We recommend the best system integration after evaluating your financials.
How do I get started?
Three simple steps: 1) Show us your numbers — we review your financials and goals; 2) We set up your system — custom QuickBooks setup, job costing configuration, and reporting dashboards; 3) We help you grow — we handle the books while you get clear reports and real-time visibility.
Do you offer a free consultation?
Yes. You can book a free consultation to review your current financials and discuss your business goals, challenges, and growth plans.
Are there contracts?
No contracts. You can scale up or down as your business needs change.
What areas do you serve?
We're based in Cypress, Texas and work with contractors and small businesses throughout the greater Houston area. Because everything runs on QuickBooks Online and a secure document portal, we also serve clients remotely beyond Houston.
Is a bonus included with packages?
Yes. Every package includes a complimentary lead-capture landing page — a one-time, done-for-you build ready to convert from day one.
How much does it cost? What are your prices?
Every customer is unique, and so is their pricing — there are many variables, so it is hard to give a price over the phone. The total depends on the amount of transactions, the complexity of the business, the features added, and more. The first step is meeting with a consultant who learns about your business, your specific needs, and your pain points — then evaluates the best tech stack for your business and the appropriate services and features. That consultation is free, and you leave it with a clear, exact quote.